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Small Business Advice

Benefits of Social Media for Business

Increase Brand Awareness:  With 3.6 billion people using social media in 2020, social media is a natural place to reach new and highly targeted potential customers. People are more likely to connect with brands they already know on social media. Consider that 71% of consumers are more likely to make a purchase based on social media…

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disaster recovery

10 things that should be in your disaster recovery plan

Any business can suffer from a disaster, such as a flood or fire or be seriously affected by cyber attack or staff illness. With all this in mind, it’s vital that as a business owner or senior manager you have disaster recovery procedures in place to guarantee business continuity. When deciding if your business needs…

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Advertise your home based business nationally or locally

At 08Direct many of our customers are brand new businesses that people are setting up and operating from home. The reasons behind doing this could be due to you having a great business idea you want to run with or a change in circumstances due to the economic climate. Either way, like all new and…

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A tribute to Dennis Ritchie

Steve Jobs’ passing was rightly lamented in the world’s media, but I wonder how many people will note the passing of Dennis Ritchie? Far fewer, I’ll bet, but arguably he was many, many times more important to IT innovation than the Apple founder. Ritchie’s software creations and their direct descendants run pretty much everything we use…

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What does the Carlos Tevez saga have to teach businesses?

The saga involving Carlos Tevez, the controversial Argentine footballer, drags on with today’s news that he’ll get a disciplinary hearing at Manchester City. You don’t have to be a football fan to have heard about Tevez. He is one of Man City’s biggest stars and earns a ridiculous amount of money each week, but the…

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BlackBerry’s ongoing service disruption puts RIM under pressure

BlackBerry users now find themselves facing a 3rd consecutive day of service disruption. As a result, RIM, BlackBerry’s maker, whose recent financial results have disappointed investors (we blogged about it here ) is now under further pressure as it faces the prospect of losing subscribers who are disgruntled due to service quality. In addition, BlackBerry’s competitors…

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The Office Phone isn’t dead – it is more powerful than ever!

As a business owner, I bet you get several calls a week from companies promising to upgrade your office technology with revolutionary new systems that will transform the way you work. But when you take the plunge and install this technology, you find that these claims were overhyped, or certainly premature, as the technology fails…

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Has the iPhone 4S launch bruised Apple?

So, there’s a new iPhone, but it’s not the one the world was expecting. In fact the iPhone 4S is really just a slightly enhanced version of the existing model. It has the same look and feel as the existing iPhone 4, which was launched 15 months ago, but boasts an improved camera, longer battery…

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UK managers fear we are going back to recession

I have to confess that I didn’t really want to write this blog, because I fear that I am now contributing to the self-fulfilling prophecy that says we are talking ourselves back into recession again… We, as business owners and managers, need confidence. Confidence from our customers. Confidence from the banks. Confidence from our suppliers.…

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