As 4G is beginning to make an impact on the UK telecom’s market, we’re aware that some people might be still in the dark about the benefits that 4G will bring for businesses. You can’t have missed the EE adverts which have been hitting our TV screens in recent months. As they star Kevin Bacon, in our opinion they are easily the best TV Ads of the year so far!
4G has been around in the background of the mobile telecoms industry for a number of years, but just in case you’ve forgotten, we’ve compiled a list of reasons of how it will boost your business.
It is ‘ultrafast’ – The most important impact the 4G network will bring is the connection speed for mobile products. It is said that the connection is up to 10 times faster than the 3G network, which immediately increases the possibilities for business connectivity.
Mobility – The increased data connection speeds mean that the possibility for reliable and high-speed connection with mobile products is another of the key benefits.
Data transfer will be easier – Due to the massive increase in the speed of the connection, the amount of data being able to be sent virtually all at once, will also increase dramatically. If you or a client has a large file to be sent over email, you can receive or send this effortless from your 4G enables smartphone.
Remote working will be more common – It is predicted that eventually the 4G network will cover 98%-99% of the UK, meaning that even the most rural businesses will more than likely experience a dramatic increase in the speed of their data connection. Currently, it is only available in urban cities, but as more networks release 4G offerings, this will become more widespread.
Extra productivity – The productivity of your workforce will reap the benefits, as the better connection speeds will allow for remote working, reducing the need for employees to travel out of the office for meetings. The need for office space may also decrease as employees will now be able to work from home more effectively. Both of these things mean that businesses will experience lower running costs.
Develops mobile and web presence – The better connection will encourage customers to buy products from mobile devices making it even easier for your products and services to be sold and more than likely increasing your sales. Your website will operate faster for 4G users, this opens up the possibility for more interactive web content such as games and videos. In the past, this kind of content was regarded as a big negative when targeting mobile web traffic.
Better service for customers – Bad connection, payments timing out and network reliability are some of the population’s biggest pet peeves. 4G should ensure that all of these things will be a thing of the past as connection reliability is increased.
The technology is an engine for economic growth – As 4G increases the scope of businesses, it reflects well on to the country’s economic situation. The benefits of 4G will help businesses to grow and will encourage more investment in businesses, from both the UK and abroad.
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